Stop Guessing. Start Calculating. Introducing the Truck & Authority Launchpad.

Listen up. I’m going to be real with you, because this industry doesn't care about your feelings. It cares about whether you can execute.

I see it all the time. A hustler builds a great little labor-only crew. They're crushing it, renting U-Hauls, getting five-star reviews. They think, "It's time. I'm buying a truck."

Six months later? They're broke, the truck is repossessed, and they're back to working a 9-to-5.

Why? Because what works on a spreadsheet doesn't always work on the street. They calculated the truck payment but forgot the $15,000 down payment for insurance. They got their DOT number but didn't realize crossing state lines required an MC number and a mandatory 21-day waiting period where they couldn't make a dime. They thought a $500 marketing budget would fill a 26-foot box truck.

Stop guessing with your livelihood.

I built the Truck & Authority Launchpad to be the slap in the face you need before you sign a contract. It’s not just a calculator. It’s a business simulator designed to show you the cold, hard truth about what it takes to launch a legitimate, truck-owning moving company.

Here’s what it does and why you need to use it before you spend a single dollar.

1. The Legal Reality Check (Local vs. Interstate)

This is where most rookies get fined into oblivion. The tool forces you to answer the golden rule: Are you crossing state lines?

• What it is: A simple toggle between "Local" and "Interstate."

• Why it matters: If you stay in-state, you need a state DOT number. It's simpler and cheaper. The second you cross a state line for a move, you become a "Federal Motor Carrier." That triggers the need for an MC Number (Operating Authority), a mandatory 21-day protest period where you can't operate, BOC-3 filings, and significantly higher insurance premiums. The tool adjusts your entire timeline and cost projection based on this single answer. Don't play games with the FMCSA; they will shut you down.

2. The Financial Deep Dive (Buy vs. Lease & Credit Truth)

You think you can afford a $1,200 truck payment. But can you afford the $8,000 down payment on the truck plus the $4,000 down payment on the insurance plus the $2,000 for pads and dollies?

• What it is: A dynamic calculator that lets you compare buying a used truck versus leasing a new one, and adjusts interest rates based on your credit tier.

• Why it matters: A "Fair" credit score doesn't just mean it's harder to get a loan; it means your interest rate could be double, costing you tens of thousands extra over a 5-year term. The tool shows you the real "Day 1 Cash Required" to get the keys in your hand, not just the monthly note. It also warns you about pitfalls like TRAC leases that can bankrupt you on the back end.

3. The Sales Truth Serum

This is my favorite part. You can have the best truck and all the licenses, but if the phone doesn't ring, you're just owning a very expensive lawn ornament.

• What it is: You input your marketing budget, your estimated cost per lead, and your closing rate.

• Why it matters: The tool calculates how many moves you need to book to break even, and compares it to how many moves you are projected to book based on your marketing math. If you need 15 moves to survive but your budget will only generate 5, the tool screams at you. It’s a reality check that budgets don’t book jobs—closing leads does.

4. The "Winter Death Zone" (Seasonality)

Timing is everything. Launching in July is a different sport than launching in January.

• What it is: A selector for your launch month.

• Why it matters: If you tell the tool you're launching in winter (November-February), it automatically increases your recommended "Safe Capital" runway. Why? Because jobs are scarce, cash flow is tight, and you need a bigger cushion to survive until the spring rush. Ignoring seasonality is a rookie mistake that kills businesses.

The Bottom Line

This tool isn't here to discourage you. It's here to prepare you. I want you to win, but you can't win if you're walking into a minefield blindfolded.

Go to the [link to tool page] right now. Run your numbers. Be honest with your inputs. If the tool gives you a green light, you have a fighting chance. If it flashes red, pay attention. It just saved you from a massive mistake.

Hustle smarter. Use the data. Let's get to work.